Privacy Policy

Last updated: August 2026

Vitali Life Ltd ("we", "us", "our") is registered in England and Wales. We are committed to protecting your personal data in line with the UK GDPR and the Data Protection Act 2018.

To update before publishing: replace the company number below with your actual Companies House number.

1. Who we are

Vitali Life Ltd
Registered in England and Wales
Company number: 17085294 

For privacy questions: hello@vitalilife.co.uk

2. What data we collect

When you place an order

Name, email address, delivery address, phone number, payment information (processed securely by Shopify Payments — we never see your full card details).

When you browse our website

IP address, browser type, pages visited, time on site. Collected via cookies and Shopify analytics.

When you sign up to our email list

Email address, and any preferences you share with us.

When you contact us

Name, email, and the content of your message.

3. How we use your data

  • To process and fulfil your order.
  • To send order confirmations and shipping updates.
  • To send marketing emails — only if you have opted in. You can unsubscribe at any time.
  • To improve our website and understand how customers use it.
  • To comply with legal obligations.

We do not sell your personal data to third parties. Ever.

4. Who we share data with

  • Shopify — our ecommerce platform (data processor).
  • Klaviyo — our email marketing platform.
  • Judge.me — our review platform.
  • Kaching — our bundle and subscription app.
  • Royal Mail / courier partners — for order delivery.
  • Skio — our subscription management platform.

All third-party processors are bound by data processing agreements and handle your data only as instructed by us.

5. Cookies

We use essential cookies (required for the site to work), analytics cookies (to understand site usage), and marketing cookies (for ad performance — only with your consent).

You can manage cookie preferences via the cookie banner on your first visit.

6. Your rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you.
  • Correct inaccurate data.
  • Request deletion of your data.
  • Object to or restrict processing.
  • Data portability.
  • Withdraw consent at any time.

To exercise any of these rights, email us at hello@vitalilife.co.uk. We will respond within 30 days.

7. Data retention

  • Order data: retained for 7 years (legal requirement).
  • Email marketing data: retained until you unsubscribe or request deletion.
  • Website analytics: retained for 26 months.

8. Changes to this policy

We may update this policy from time to time. The date at the top of this page shows when it was last updated. Continued use of our website after changes constitutes acceptance.

Questions? Email hello@vitalilife.co.uk